To kick off the new year, All Bar One wanted to promote its partnership with Veganuary and the launch of its new vegan menu. As part of a wider integrated campaign including media and influencer outreach, as part of its OSoSocial offering, the O team worked with Manifest on a month-long content series titled #AtoVeganuary. […] [...]
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Les Mills Live brings together thousands of fitness enthusiasts in one of the world’s largest celebrations of health and fitness. In Aftermath, we wanted to showcase the high energy, collaborative spirit of the event. Views: 84,000 Likes: 884 Shares: 319 [...]
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One Live is Les Mills International’s global mass fitness initiative. With UK events every quarter, this fitness festival sees thousands of people partake in one of the most intense and exciting fitness experiences on the planet. Whilst the event itself is infamous among those lucky enough to attend, it hasn’t been well translated online. Historically, […] [...]
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A joint initiative between Durex and MTV’s Staying Alive Foundation, Someone Like Me champions happier and healthier sex lives for 16-24 year olds around the world. The brief was to drive conversation, debate and ultimately behavioural change around issues relating to sex, sex education and respectful relationships. Focusing on building an empowered community both globally […] [...]
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We helped Uniplaces to launch its first ‘Living The Dream’ Scholarship, a unique crowdfunding program which gave students from across the world the chance to have their first semester accommodation costs paid for. All they had to do was submit a video of themselves performing a random act of kindness. The Scholarship needed a call […] [...]
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Traditionally, fitness brands have depicted the benefits of exercise by showing fit, healthy people working out. This approach has failed to motivate a huge proportion of the population so it was time to change direction in order to get Britain moving. Our strategy was to present an extreme, dark and depressing reality existing on the […] [...]
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